Anyone can write an article and use it to promote their
website. The distribution of articles through free article directories is one
of the best ways to promote your website. Even if you have never written one,
there is at least one type of article that almost anyone can write.
A Top-Ten or List-Article
Choose with a topic that is relevant to your website and
find a good keyword for it. This is the phrase that people will use when they
use a search engine to find your article. If you aren't sure how to do keyword
research, just ask yourself what words you would use to search for an article
on this topic.
Think of an aspect of your topic that can be made into a
list. You're going to write an article that has the "Top Ten Ways" to
do something, or "Six Simple Techniques For" something, or "Five
Questions to Ask" Whoever. Other possibilities include "Six Great
Ideas For...," "Top Ten Tips for...," "Ten Secrets
About...," "Three Steps To...," and so on.
Now just follow the simple outline below. Suppose the
article is on ways that you can get free traffic for a website, and the key
word is "free website traffic."
1. Write a title for the article, using the keyword it, so
searchers can find your article more easily: "Six Ways to Get Free Website
Traffic."
2. Write a description of one or two sentences, telling the
reader what they will get from reading your article: "How many ways do you
use to get free traffic for your website? You'll learn six of the best
here."
3. "Sell" the article in the first paragraph,
using the keyword again: "Free website traffic is a few clicks away if you
know where to look..."
4. Create a numbered list, and explain each entry with a
couple sentences: "1. Write articles. This is perhaps the best way to get
free website traffic. Submit your articles to article directories, and readers
find their way to your site by way of the link at the end of your article. 2.
Exchange links with high traffic websites..."
5. End the article with a short paragraph, using the
keywords one more time: "You can see that some of these ways to get free
website traffic are easier than others, but why not try all of them. The real
question is which will work best for your website..." This summary
paragraph isn't always necessary.
6. Create a short "About the Author" or the author's
resource box. Have just one link to your website in it. Talk less about
yourself than about why the reader should visit your site. Entice and tease:
"For more ways to get free website traffic, visit..." This is
possibly the most important part of how to write an article for website
promotion. For an example of a resource box that has worked, see below.
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